Attribution Tool

UTM Link Builder

Tag every link you share so Google Analytics attributes the visit to its real source — instead of dumping it into the "Direct" bucket.

Destination URL *

Quick presets

Campaign Source *

Campaign Medium *

Campaign Name *

Term (optional)

Content (optional)— use to differentiate links in the same campaign

Tagged Link

Enter a destination URL to generate your tagged link.

Tip

Paste the copied link into YouTube descriptions, newsletter buttons, social bios, and QR codes. GA4 will then sort those visits under the named source instead of "Direct".